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What are art marketing resources?


 What are art marketing resources?

Marketing promotes your art business to attract new customers, increase sales and build awareness. It is a vital part of any business for artists who need new ways to create awareness about their work.

Marketing can be defined as “the process by which goods and services move from concept to sale”

Marketing is a term used to describe the communication between a company and the consumer audience that may lead to an exchange of products, services or money. There are many types of marketing, including online marketing, mass marketing and niche marketing. The kind of marketing you use depends on the product or service and the target market for that product or service.

In this section, you will find resources to help you develop your marketing skills to promote your art business. We have covered you from general business tips to guidance on creating a portfolio and using social media!

Marketing is the activity of communicating the advantages of a product or service to customers to sell that product or service. It includes advertising as well as pricing, distribution and promotion strategies. A marketer may also be referred to as a marketeer or marketor . When used correctly, marketing has been proven by research studies to increase sales significantly.

Market research is essential because it allows businesses to get honest feedback from consumers, gather information on new markets they may want to enter, test new products and identify customer needs they may not have planned for

This is one of the most important tools for any business, large or small. Market research helps you understand your customers and find out what they want. Just like any other product, a service needs to be useful, reliable and desirable to consumers if it’s going to succeed. If your business isn’t meeting these needs, you could miss out on some big opportunities!

Market research can also be used to find out how well your existing products or services are performing by tracking sales numbers compared with similar products/services in the industry and identifying trends within society at large (e.g., what people are buying online instead). Market Research enables businesses to make informed decisions based on data rather than guesswork which means making better decisions faster no matter how big or small your company may be!

If you know you need a market research survey but aren’t sure where to start, SurveyMonkey Audience has pre-made survey templates for every type of market research study.

You can create your surveys with the same proven technology SurveyMonkey uses to conduct its surveys or choose from various question types and responses that have already been tested in real-world studies.

Starting with a great collection of resources that can do most of the heavy lifting for you will make your life much easier, so here are some places I like that have lots of great articles about art marketing.

Starting with a great collection of resources that can do most of the heavy lifting for you will make your life much easier, so here are some places I like that have lots of great articles about art marketing.

Art Marketing:

A few years ago, when I was starting, there weren’t as many resources on the internet to help me. Luckily these days, there are a lot more. Here are some of my favourites: has thousands of articles written by artists who’ve been through it all before you! People like John Armleder and Maya Hayuk are featured alongside other famous names in contemporary art history, like Dan Colen. If you’re looking for advice from people who know what they’re talking about (and don’t mind sharing), this is worth checking out.


I hope this article provided you with valuable information on where to find the best resources for your marketing needs. If you have any questions or comments, please feel free to leave them in the section below!

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