When it comes to advertising displays, there are many types. Here, we’ll explain the most common:
Native advertising is a form of paid media that matches the form and function of the user experience. In other words, native ads look like organic content or native to the platform where they’re placed. For example, if you see an ad for Jell-O pudding on Facebook, it will look like any other post you’d see from a friend or brand page—because that’s exactly what it is!
- Banner ads are rectangular images that are displayed on a web page. They are usually placed at the top or bottom of a web page but can also be used to create vertical banners (such as those you see on the sides of some websites). These types of advertising allow you to reach your target audience in just one click, making them more effective than other forms of online ad placement.
- The most important thing about banner ads is their size: they must be 300 pixels wide or less and no taller than 728 pixels tall. If you’re creating an ad for use on a website like Facebook or Twitter (with different specifications), ensure that it meets those requirements before uploading it!
You’ve probably seen a wallpaper ad before. These large ads take up your entire screen and cover up whatever you’re looking at. They often show an image of something being promoted, such as a brand or product, but not always. Even if they don’t show anything specifically related to what’s being advertised, they’re still showing you an advertisement!
This type of advertising is very effective because it lets companies catch your eye whether you want them to or not—and there’s no way for you to avoid it unless your phone has some kind of app filter in place (which most phones don’t). Wallpaper ads also tend to be colourful and bright, drawing attention from afar.
Expandable banner ads
- Use of expandable banner ads: Expandable banner ads are web ads that open up to reveal additional content. These interactive ads, which can be displayed as a horizontal or vertical ad unit, include options for users to click through to the advertiser’s website and/or download an app.
- How they work: When you see an expandable banner ad on your screen, simply click on it and watch as the ad opens up to reveal additional information about the advertised product or service. This can be done by dragging outwards from either side of the initial image until all available space is filled with text, images and video clips for consumers not only to learn more about what they’re seeing but also to interact with it in some way (such as downloading an app).
- Pros & cons: Expandable banner ads provide advertisers with several benefits over traditional static advertisements because they allow them access to user interaction while simultaneously giving users more information than would otherwise be possible if only little words were available within each ad unit itself — meaning both parties get what they want at no cost! However, there are some drawbacks too…
Interactive in-banner video ads
Interactive in-banner video ads are a great way to engage your audience. They can be used to promote a product or service, as well as for more general advertising purposes, such as promoting your website or blog.
The interactive in-banner video ad works by placing a video ad inside of a banner ad and making it interactive with some sort of button or link that the user needs to click on before they can watch the entire length of the video. These types of ads allow users to click through directly from their browser onto whatever website is being advertised without having to leave what they were doing in order for them to see it.
Hard-selling banner ad
Banner ads are a form of direct response advertising. A banner ad is basically a graphic that contains text and/or an image, placed on a web page. When the user clicks on the banner, they are taken to another page where they can view more information about your product or service.
Banner ads can be used in many different ways:
- To sell your products directly through e-commerce sites
- To promote a brand (and thus increase recognition)
- To promote specific products or services
There are many types of display ads.
On the internet, there are many types of display ads. Display advertising is a type of advertising that is not in the context of search results, but rather on a web page. Display advertisers have more control over where their ads appear and how they are formatted than contextual advertisers do. A common example of display ads are banner ads online; these are images placed along the side or top of websites as advertisements for products or services. Display ads can be animated and sound-based as well. There are also rich media dynamic interactive advertisements that allow users to interact with an ad before they click on it by rotating product images or entering specific information into fields provided by an ad’s layout
We hope this guide has helped you understand the different types of display advertising, and how you can use them to promote your business. Best of luck!