by admin | Mar 20, 2022 | Business, General Business, Marketing
Know your competition| How to leverage your competition to get ahead Know your competition| Many founders think that there’s no real competition in their space. That sets alarm bells off in my head for 3 main reasons: It’s too shallow a view of your competition...
by admin | Mar 20, 2022 | Business, Marketing, Online Marketing
7 Steps to Creating a Social Media Marketing Strategy By now, most brands have to some degree or another, understood the importance of social media for their growth and relevance. But not all brands can create effective social media marketing strategies. So, we...
by admin | Nov 7, 2021 | Business, General Business, Online Marketing, SEO
Permit me to serve you on business strategy The power embedded in this ‘simple’ phrase cannot be over-stressed in the “business strategy” world, but truth be told, it is more said than practised. Serving customers should be the...
by admin | Nov 6, 2021 | Business, General Business, Monitoring
A business communication white paper on who holds the pen in SMEs? Let’s take a guess; some questions are presently running through your mind; you are trying to marry business to a pen, strategy rather than communication. We promise you that, as always,...
by admin | Jul 14, 2021 | Marketing, Online Marketing
Digital Marketing Channels Mix The power of digital marketing lies in the fact that there is such a variety of digital marketing mix channels available. This allows for multiple touchpoints where prospects can engage with your marketing campaign and, in turn,...